FreeStar Financial Credit Union of St. Clair Shores

Credit Union St. Clair Shores, MI
45 / 100

BizScore

How we score
24
AI Visibility
—
AI Agent ReadinessNot audited yet
65
SEO Performance
92
Google Rating

Contact Information

Location

About FreeStar Financial Credit Union of St. Clair Shores

FreeStar Financial Credit Union of St. Clair Shores is a credit union in St. Clair Shores, MI, offering auto loans, mortgages, personal loans, rewards checking, and military-focused services to its members. Founded in 1957 by members of the military, the credit union continues to support veterans and serves the broader community with personal and business lending, deposit accounts, and digital banking tools. It holds a rating of 4.60 from customer reviews.

The credit union's online and mobile banking platforms let members manage accounts, deposit checks, monitor their credit score, transfer funds, pay bills, and control debit card settings from their phone or computer, with Face ID access available on the mobile app. Debit cards can also be added to Apple Pay and Google Pay. FreeStar Financial offers a 4% rewards checking account through Boomerang Rewards Checking, and its fraud protection and identity theft monitoring services are designed to safeguard member information. The credit union also connects members to TruStage investment programs for retirement, college savings, home buying, and business planning. Member service is available by phone at 586-466-7800, with options routed to account services, real estate lending, loans, Visa, debit card questions, online banking, and repayment solutions.

The branch sits on East 9 Mile Road about a half mile from Jefferson Avenue, with South Lake High School and Saint Pauls School nearby and Henry Ford Medical Center - East Jefferson a short drive south along Jefferson.

FreeStar Financial Credit Union of St. Clair Shores has built its reputation on steady service to members since 1957, with a strong member rating reflecting decades of community-rooted banking in the St. Clair Shores area.

Score Summary

BizScoreAI scanned the website freestarfinancial.com on July 18, 2026. FreeStar Financial Credit Union of St. Clair Shores has a BizScore of 45 out of 100.

  • AI Visibility24 out of 100
  • SEO65 out of 100
  • Google rating4.6 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 15 of 30 points, AI Trust Signals 5 of 20 points.

Website audit sub-scores (out of 100): On-Page 63, Technical 75, Performance 72, Content 50.

Strengths: 2 checks passed. AI Crawler Access, AI Content Blocking.

Areas to improve: 13 checks. llms.txt (failed), Structured Data (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Hyperlocal Targeting (warning), Local Multimedia (warning), Q&A Content (warning), AI-Parseable Headings (warning), Meta Description (warning), About/Team Page (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 5 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact FreeStar Financial Credit Union of St. Clair Shores

AI Visibility Score

How visible is this business to AI-powered search engines

24 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
50/100
AI Trust Signals
25/100

Ways to improve this score

llms.txt
Structured Data
Google Business Profile Link
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SEO Score

Technical SEO health and search engine optimization

65 /100
On-Page
63/100
Technical
75/100
Performance
72/100
Content
50/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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