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Best Financial Planners in Peoria, Illinois

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Rankings use the published BizScore formulas. How we score

13Financial Planners scored in Peoria
50Average BizScore
63Top BizScore
15%AI Visibility 50 or higher
67Average SEO score
4.8Average Google rating (12 rated)

Top Financial Planners in Peoria

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Showing 1-13 of 13 Financial Planners listings in Peoria, IL · page 1 of 1

#1Lawler Financial; Stephen C. Lawler & Associates

5.0 Google rating

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Lawler Financial; Stephen C. Lawler & Associates website

Score breakdown

AI Visibility53
SEO71
  • Financial Planner
  • Peoria, Illinois
  • (309) 693-2696
  • lawlerfinancial.com

Lawler Financial; Stephen C. Lawler & Associates is a financial planner in Peoria, IL. The firm provides investment consulting services and customized wealth management solutions for individuals, households, families, trusts, estates, business entities...

Ranked #2 of 17 Financial Planner listings in PeoriaScores updated Jun 7, 2026

#2Steve Weers; CPA, CFP

5.0 Google rating

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Steve Weers; CPA, CFP website

Score breakdown

AI Visibility50
SEO78
  • Financial Planner
  • Peoria, Illinois
  • (309) 696-8616
  • forums.stevehoffman.tv

Steve Weers; CPA, CFP is a Financial Planner in Peoria, IL. The business maintains a 5.00 rating from its clients. Steve Weers; CPA, CFP is recognized for having well-documented business information available online, ensuring that clients have access to clear...

Ranked #3 of 17 Financial Planner listings in PeoriaScores updated Jun 7, 2026

#3Matt Rupert - Thrivent

5.0 Google rating

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Matt Rupert - Thrivent website

Score breakdown

AI Visibility48
SEO75
  • Financial Planner
  • Peoria, Illinois
  • (309) 691-9600
  • forums.att.com
Ranked #4 of 17 Financial Planner listings in PeoriaScores updated Jun 7, 2026

#4Johnston Investment Counsel

5.0 Google rating

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Johnston Investment Counsel website

Score breakdown

AI Visibility39
SEO77
  • Financial Planner
  • Peoria, Illinois
  • (309) 674-3330
  • johnstonmurphy.com
Ranked #5 of 17 Financial Planner listings in PeoriaScores updated Sep 20, 2026

#5Northwestern Mutual of Peoria

3.1 Google rating · 27 reviews

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Northwestern Mutual of Peoria website

Score breakdown

AI Visibility34
SEO76
  • Financial Planner
  • Peoria, Illinois
  • (309) 693-0800
  • northwestern.edu
Ranked #7 of 17 Financial Planner listings in PeoriaScores updated Sep 20, 2026

#6Rooted Wealth Advisors of Peoria

5.0 Google rating

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Rooted Wealth Advisors of Peoria website

Score breakdown

AI Visibility41
SEO73
  • Financial Planner
  • Peoria, Illinois
  • (309) 239-3090
  • rootedthegame.com
Ranked #8 of 17 Financial Planner listings in PeoriaScores updated Jun 7, 2026

#7KB Elliott

5.0 Google rating

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KB Elliott website

Score breakdown

AI Visibility39
SEO68
  • Financial Planner
  • Peoria, Illinois
  • (309) 495-9000
  • kbelliott.com

KB Elliott is a financial planner in Peoria, Illinois, serving individuals and families with personalized financial planning and investment management. The firm specializes in retirement planning, estate planning, tax planning, 401(k) and 403(b) planning...

Ranked #9 of 17 Financial Planner listings in PeoriaScores updated Jun 7, 2026

#8Merrill Lynch Wealth Management of Peoria

5.0 Google rating

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Merrill Lynch Wealth Management of Peoria website

Score breakdown

AI Visibility35
SEO70
  • Financial Planner
  • Peoria, Illinois
  • (800) 747-6669
  • mymerrill.com

Merrill Lynch Wealth Management of Peoria: Log in to your Merrill Lynch account to transfer funds, check on your statements and tax documents, deposit checks, e-sign documents, and more.

Ranked #10 of 17 Financial Planner listings in PeoriaScores updated Sep 24, 2026

#9Cyr-Woertz Financial Group

5.0 Google rating

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Cyr-Woertz Financial Group website

Score breakdown

AI Visibility19
SEO69
  • Financial Planner
  • Peoria, Illinois
  • (309) 691-1616
  • twitch.tv

Cyr-Woertz Financial Group: Twitch is the world's leading video platform and community for gamers.

Ranked #13 of 17 Financial Planner listings in PeoriaScores updated Sep 20, 2026

#10Hilltop Private Wealth of Raymond James

5.0 Google rating

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Hilltop Private Wealth of Raymond James website

Score breakdown

AI Visibility25
SEO61
  • Financial Planner
  • Peoria, Illinois
  • (309) 637-4647
  • e-hilltop.com

Hilltop Private Wealth of Raymond James: 山頂鳥30多年來,致力於開發符合消者需求並切合不同天氣環境的機能服飾,在羽絨服研發及設計上積極創新,堅持品質;在戶外運動與都會休閒生活兩者同樣備受重視的新世代,山頂鳥持續以高質素的戶外機能產品為核心,同時更貼近都會生活,從郊外到城市,從細節到品質, 回歸最實穿服飾,照顧你都市與自然兼備的平衡生活,體會重回自然的感動。

Ranked #12 of 17 Financial Planner listings in PeoriaScores updated Jun 7, 2026
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Master Plan Financial Group website

Score breakdown

AI Visibility12
SEO59
  • Financial Planner
  • Peoria, Illinois
  • (309) 692-9161
  • masterplanfg.com

Master Plan Financial Group: Logitech specializes in premium computer input devices leveraging patented MagSpeed technology and AI-integrated workflow solutions for enterprise productivity. Their MX Master 4 mouse exemplifies the fusion of precision engineering with AI-driven features...

Ranked #14 of 17 Financial Planner listings in PeoriaScores updated Sep 20, 2026

#12Heights Wealth Management

5.0 Google rating

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Heights Wealth Management website

Score breakdown

AI Visibility21
SEO49
  • Financial Planner
  • Peoria, Illinois
  • (309) 501-2274
  • heightswealthmanagement.com
Ranked #15 of 17 Financial Planner listings in PeoriaScores updated Sep 19, 2026

#13RP Zeigler Investments, Inc.

5.0 Google rating

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RP Zeigler Investments, Inc. website

Score breakdown

AI Visibility13
SEO49
  • Financial Planner
  • Peoria, Illinois
  • (309) 240-8787
  • rprepository.com
Ranked #16 of 17 Financial Planner listings in PeoriaScores updated Jun 7, 2026
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BizScoreAI ranks 13 financial planners in Peoria, Illinois by BizScore, a measured composite of AI-search visibility, traditional SEO, local citations, local search pages and profile completeness. Rankings come from the scores, never from paid placement. Open any profile for its full breakdown, and claim your free listing if it is your business.

Frequently Asked Questions

How are financial planners in Peoria ranked on BizScoreAI?

By BizScore, a measured composite of AI-search visibility, traditional SEO, local citations, local search pages and profile completeness. No listing pays for position; the formulas are published on the How We Score page.

How many financial planners in Peoria, Illinois does BizScoreAI track?

13 financial planners in Peoria currently meet the profile-quality bar for this page, with an average BizScore of 50 and a top score of 63.

What does AI Visibility mean for a financial planner?

It measures whether AI assistants and AI-powered search can find, read and cite the business's website: structured data, crawlability, clear entity information and content that answers questions. 15% of measured financial planners in Peoria score 50 or higher.

Is being listed free?

Yes. Every financial planner in Peoria is listed and scored for free, and claiming a listing is free too.