Packers Pro Shop

Sporting Goods Store Howard, WI
60 / 100

BizScore

How we score
50
AI Visibility
—
AI Agent ReadinessNot audited yet
72
SEO Performance
96
Google Rating

Contact Information

Location

About Packers Pro Shop

Packers Pro Shop is a Sporting Goods Store in Howard, WI, located at 1265 Lombardi Ave. It holds a rating of 4.80 based on customer reviews.

The Green Bay Packers, founded on Aug. 11, 1919, in the editorial rooms of the old Green Bay Press-Gazette building, are one of the most storied franchises in the National Football League. Co-founders Curly Lambeau and George Whitney Calhoun organized the team, which was sponsored by Indian Packing Co. and initially played at Hagemeister Park. The franchise is currently led by President and CEO Ed Policy, who shares insights through monthly columns. Head coach Matt LaFleur, the team’s 15th head coach, entered his eighth season in 2026 after being named in 2019. LaFleur has led the Packers to six playoff berths in seven seasons, including a 9-7-1 record and a wild-card berth in 2026. The team plays at Lambeau Field, which has hosted events such as the 2026 Annual Meeting of Shareholders and performances by Luke Combs.

The 2026 roster features quarterback Jordan Love, wide receivers Christian Watson and Jayden Reed, and tight end Jonnu Smith. Smith, a 10-year veteran, signed with the Packers after a Pro Bowl season with Miami and stints with Tennessee, New England, Atlanta, and Pittsburgh. He brings experience from playing in LaFleur’s offense in Tennessee. Other notable players include running back MarShawn Lloyd, defensive end Nick Niemann, safety Xavier McKinney, and kicker Trey Smack. The team also signed Tyrod Taylor and claimed Chris Hilton Jr. off waivers. The coaching staff includes Assistant Head Coach and Defense Coordinator outside linebackers coach.

The organization maintains a strong standing in the league, having secured a wild card berth in the 2026 season with a 9-7-1 record. The team’s performance is supported by a dedicated fan base and a history of community engagement, including events like the Knapp Stair Climb challenge.

Packers Pro Shop serves the local sporting goods needs of Howard, WI, leveraging the deep heritage and current success of the Green Bay Packers.

BizScoreAI gave Packers Pro Shop a Schema and Structure score of 100 out of 100, which means the website uses structured data and clear headings so AI assistants and search engines understand exactly what the business offers. The business also earned a Performance score of 92 out of 100, reflecting a fast loading speed that keeps visitors on the page and helps with search engine ranking.

AI engine reads

Read by AI engines 6 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

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AI Visibility Score

How visible is this business to AI-powered search engines

50 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
87/100
AI Trust Signals
70/100

Ways to improve this score

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Structured Data
Author Signals Missing
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SEO Score

Technical SEO health and search engine optimization

72 /100
On-Page
72/100
Technical
83/100
Performance
92/100
Content
40/100

Ways to improve this score

Improve Content
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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