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BizScore

How we score
19
AI Visibility
—
AI Agent ReadinessNot audited yet
64
SEO Performance
96
Google Rating

Contact Information

Location

About Choice Realty

Choice Realty is a Real Estate Agency in North Charleston, SC. The firm assists buyers and sellers with a wide array of residential and commercial properties, including single-family homes, vacation homes, land, farms, businesses, condos, new construction, multifamily properties, office buildings, office condos, retail centers, industrial buildings, commercial land, mixed-use properties, and bed and breakfasts. Their experienced agents provide assistance during every phase of real estate transactions, from buying and selling to renting and leasing. Choice Realty serves clients looking to move to or invest in SC towns such as Hartsville, Florence, Charleston, and Summerville, exposing them to properties throughout the Pee Dee and Lowcountry regions. The agency holds a rating of 4.80 based on 16 reviews.

Choice Realty operates as a full-service real estate brokerage with offices in Charleston and Hartsville, providing access to both Lowcountry and Pee Dee markets. Its licensed practitioners bring diverse professional backgrounds to their transactions, including experience in corporate finance, owning and operating retail operations, managing real estate investing, interior design, and construction. The firm offers commercial, investment, residential, and property management services. Through the CCIM Network, the firm utilizes consumer spending data, demographics, flood maps, market data, sales and lease comps, and traffic counts to assist clients. The team is committed to protecting client properties through preservation and appreciation, using aggressive negotiating tactics to produce income and property appreciation.

Chris Lathbury, a licensed real estate advisor and founder of HomeSpring Mortgage, leads the agency. He lives on Johns Island near Charleston and has purchased and sold numerous residential and commercial properties, worked as a home inspector, and started a hard money lending service. The business is built on referrals and repeat clients, with a focus on creating a pipeline of success stories and forging long-term relationships. The firm values professionalism, integrity, profitability, agility, and accountability, treating clients like partners and committing only to transactions they are capable of completing as promised.

Choice Realty has established a solid reputation among the customers it has served, reflecting the trust clients place in its knowledgeable and professional assistance. Its combination of cross-market access and specialized expertise in both residential and commercial real estate makes it a reliable partner for clients in the SC area.

BizScoreAI assigns Choice Realty a Performance score of 85 out of 100. This metric measures how quickly the website loads, which keeps visitors on the page and is one of the factors search engines use in ranking.

AI engine reads

Read by AI engines 4 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

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AI Visibility Score

How visible is this business to AI-powered search engines

19 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
23/100
AI Trust Signals
10/100

Ways to improve this score

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Structured Data
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SEO Score

Technical SEO health and search engine optimization

64 /100
On-Page
45/100
Technical
84/100
Performance
85/100
Content
43/100

Ways to improve this score

Improve Content
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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