62 / 100

BizScore

How we score
47
AI Visibility
—
AI Agent ReadinessNot audited yet
69
SEO Performance
100
Google Rating

Contact Information

  • Address
    2144 Sumter St Suite D, Columbia, SC 29201, Columbia, SC, 29201
  • Google Reviews
    5.0 out of 5 stars from 6 Google reviews

Location

About NO BS Sales School

NO BS Sales School is a Consultant in Columbia, SC. It provides B2B sales coaching and training to help organizations build high-performing sales teams. The business offers private and team training, live coaching on real deals, and customized hiring processes to reduce turnover. Services also include keynote addresses and workshop sessions. The firm specializes in high-ticket, complex B2B sales, with clients typically seeing a five times return on investment. It serves industries including financial services, commercial real estate, IT, material handling, construction, consulting, law, and medical equipment sales. The business holds a perfect 5.00 rating based on six customer reviews.

Founder and Principal Walker McKay brings over 35 years of sales experience to the No BS Sales System. Since 2014, McKay Consulting Group has helped B2B teams compete in tough markets, having trained thousands of sales professionals across more than 100 industries. The approach focuses on closing the right deals in fewer calls, winning at higher margins without pressure or tricks, and maintaining control of the sale from start to finish. The system helps sales leaders identify ideal prospects, generate qualified appointments, and weed out low-price buyers. It aims to stop free consulting and eliminate dead-end deals so teams can focus on better prospects.

The business shares its insights through The No BS Sales School Podcast, The No BS Sales School Course, and the book Some Will. Some Won’t. So What. Who’s Next?. The training reinforces skills through live coaching and teaches clients to recognize and use leverage to accelerate sales. The hiring process is designed to help businesses hire better and build stronger teams. Companies working with the firm can expect a roadmap for consistent performance, with results that include closing more great deals faster. The training is available both in-person and online.

The business is known for its positive rating from the customers who have reviewed it. This reputation reflects the effectiveness of its sales strategies and coaching methods. Clients value the practical, no-nonsense approach to B2B sales that delivers measurable results. The strong reviews highlight the satisfaction of sales leaders who have implemented the system to improve their team's performance and revenue.

NO BS Sales School brings its proven sales system to Columbia, helping local businesses secure better deals and higher margins through expert coaching.

NO BS Sales School is located on Sumter Street in Columbia, SC, about a tenth of a mile from the Bellevue neighborhood and Elmwood Avenue.

BizScoreAI gave the business a Technical score of 86 out of 100, which means the website is secure and readable by search engines without errors. The Discoverability score is 75 out of 100, ensuring AI crawlers can find every page so the business can be recommended by AI assistants.

Services:

  • Book Consultation
  • Negotiation Coaching
  • No BS Sales System
  • Podcast Insights
  • Sales Training & Coaching

AI engine reads

Read by AI engines 6 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact NO BS Sales School

AI Visibility Score

How visible is this business to AI-powered search engines

47 /100
AI Discovery
40/100
Structured Data
32/100
Content Readiness
50/100
AI Trust Signals
70/100

Ways to improve this score

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SEO Score

Technical SEO health and search engine optimization

69 /100
On-Page
61/100
Technical
86/100
Performance
75/100
Content
54/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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