65 / 100

BizScore

How we score
46
AI Visibility
—
AI Agent ReadinessNot audited yet
79
SEO Performance
100
Google Rating

Contact Information

Location

About Guild Mortgage – Barrett Lollis

Guild Mortgage - Barrett Lollis is a mortgage lender in Columbia, SC, located at 1751 St Julian Pl. The firm provides home mortgage financing options tailored to fit individual budgets and offers a variety of home loan programs designed to meet different needs and situations. The business serves clients who are buying their first home, exploring down payment assistance, relocating for military service, or purchasing in a high-cost market. It holds a rating of 5.00 based on 6 reviews.

Barrett Lollis is a loan officer authorized to do business in the state of SC, operating under Guild Mortgage. The firm offers educational resources to help clients understand their financing choices, including explanations of how principal, interest, taxes, and insurance make up monthly mortgage payments. Specific products mentioned include HELOCs and HELOANs, with details on draw and repayment periods. The business also addresses the growing interest in home equity, noting that nearly 30% of homeowners are considering tapping into their home equity.

The business provides guidance on different financing strategies, such as temporary rate buydowns like the 2-1 buydown, which can provide breathing room for building equity. It encourages clients to start their application when the time is right and to connect to discuss home financing goals and explore next steps together. The business has performed in the J.D. Power 2025 U.S. Mortgage Servicer Satisfaction Study.

The business is known for its positive rating from the customers who have reviewed it.

Guild Mortgage - Barrett Lollis brings its specialized mortgage lending services and educational support to homeowners and buyers in Columbia, SC.

The office sits on St Julian Pl in Columbia, SC, roughly 0.3 miles from Forest Drive and 0.4 miles from Pinehurst Park. It is also near Tiger Field and the Forest Hills neighborhood.

BizScoreAI awarded the business a Schema and Structure score of 100 out of 100, which helps AI assistants and search engines understand exactly what the business is and what it offers. The firm earned a Content score of 89 out of 100.

Services:

  • Buying a home
  • Down Payment Assistance Programs
  • Home Buying Mortgages
  • Mortgage calculators
  • Mortgage loans
  • Pre-approval services
  • Refinance Options
  • Refinance a mortgage

AI engine reads

Read by AI engines 5 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Guild Mortgage – Barrett Lollis

AI Visibility Score

How visible is this business to AI-powered search engines

46 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
80/100
AI Trust Signals
60/100

Ways to improve this score

llms.txt Missing
Structured Data
About/Team Page Missing
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SEO Score

Technical SEO health and search engine optimization

79 /100
On-Page
73/100
Technical
82/100
Performance
70/100
Content
89/100

Ways to improve this score

Improve Performance
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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