55 / 100

BizScore

How we score
39
AI Visibility
—
AI Agent ReadinessNot audited yet
76
SEO Performance
98
Google Rating

Contact Information

  • Address
    1110 Shop Rd, Columbia, SC 29201, Columbia, SC, 29201
  • Google Reviews
    4.9 out of 5 stars from 17 Google reviews

Location

About Fraternity Lot

Fraternity Lot is an event venue in Columbia, SC. The business operates a private tailgate space on a 2.5 acre open field that hosts 21 of the University of SC’s fraternal organizations. Established in 2017, the venue provides a secure environment for the undergraduate student population to celebrate game-day. The SEC Network has called the location the best tailgate in the entire SEC. Entry mimics the system at Williams-Brice Stadium, requiring all patrons to have a wristband. Men receive wristbands from active brothers of member fraternities. Women purchase tickets through the site’s ticketing portal. Tickets are scanned at Gate 3. The venue holds a rating of 4.90 based on 17 reviews. The lot is private property and not open to the public. Administration is not affiliated with the University of SC or the Office of Fraternity and Sorority Life. Ticket options include Day Passes and Season Passes. Day Passes offer general admission for one game and go on sale the week of the home football game. They allow holders to skip the entry line and pick up wristbands a day early. Professional camera equipment is prohibited without pre-approval. Lost items are turned in to the office beside the female entrance. Recovered phones are plugged into power to locate owners. The venue maintains a solid reputation among the customers it has served. It brings together men and women from different organizations and regions for traditional college game-day tailgates. Fraternity Lot offers a secure, private tailgate experience for Columbia students and guests.

Fraternity Lot sits on Shop Road in Columbia, SC, approximately a tenth of a mile from the Carolina Playmakers sports center. The venue is also situated near the Perrin-Thomas Park Community Center and the SCDOT James B. Cagney Building, both about a third of a mile away.

BizScoreAI awards Fraternity Lot a Performance score of 97 out of 100, which reflects fast website loading that keeps visitors engaged and supports search engine ranking. The business also receives a Discoverability score of 83 out of 100, ensuring AI crawlers can access every page so the venue can be recommended by AI assistants.

AI engine reads

Read by AI engines 4 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

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AI Visibility Score

How visible is this business to AI-powered search engines

39 /100
AI Discovery
60/100
Structured Data
32/100
Content Readiness
27/100
AI Trust Signals
40/100

Ways to improve this score

FAQPage Schema Missing
Content Too Thin
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SEO Score

Technical SEO health and search engine optimization

76 /100
On-Page
71/100
Technical
79/100
Performance
97/100
Content
56/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Technical

Local SEO Coverage

Directory presence and NAP consistency

— /100
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