49 / 100

BizScore

How we score
23
AI Visibility
—
AI Agent ReadinessNot audited yet
72
SEO Performance
94
Google Rating

Contact Information

Location

About Brittons of Columbia

Brittons of Columbia is a clothing store in Columbia, SC, located at 2818 Devine Street. The business offers a selection of men’s formal wear, including options to rent or purchase suits and tuxedos for upcoming events. It serves customers seeking quality fabrics, fine tailoring, and exceptional personal service. The store holds a rating of 4.70 based on 109 reviews.

Arnold Levinson opened the original Brittons on 1337 Main Street on July 28, 1947, with a vision to offer style and quality. In 1954, the store introduced ladies' clothing after Arnold purchased madras shorts for his wife, Faye, which became an instant sensation. Between 1958 and 1969, Brittons established a second store at Dutch Square, SC's first enclosed mall. Lucky Levinson joined the family business in 1973, and Perry Lancaster joined the team in 1975. During the 1970s and 1980s, Arnold brought designers like Ralph Lauren, Donna Karan, Giorgio Armani, and Calvin Klein to SC. Stacy Levinson joined in 1990, and the store moved to its current location at 2818 Devine Street in 1996.

The store is known for its expertise in bow ties, having held a 2014 Guinness World Record for Most Bow Ties Tied Simultaneously. It maintains a Bowette Club and offers tutorials on how to tie a bow tie. Customers have noted long-standing relationships with staff and the reliability of the merchandise, with some shoppers visiting since the 1960s. Perry Lancaster is noted for his ability to pick out clothing that works, with customers reporting no returns under their names.

Brittons of Columbia combines decades of family-owned history with a strong local reputation, serving Columbia, SC, with a focus on quality and personal style.

The store sits on Devine Street, just steps from The Forum shopping mall and a short distance from Shandon Presbyterian Church.

BizScoreAI gives the business a Technical score of 81 out of 100, ensuring the website is secure and readable for search engines. The company also holds a Discoverability score of 75 out of 100, which allows AI crawlers to access every page and enables recommendations by AI assistants.

Services:

  • Brackish Branding
  • Johnnie-O Trunk Shows
  • Men's Formal Wear Sales
  • Smathers & Branson Designers

AI engine reads

Read by AI engines 1 time in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

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Contact Brittons of Columbia

AI Visibility Score

How visible is this business to AI-powered search engines

23 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
27/100
AI Trust Signals
55/100

Ways to improve this score

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SEO Score

Technical SEO health and search engine optimization

68 /100
On-Page
71/100
Technical
81/100
Performance
72/100
Content
46/100

Ways to improve this score

Improve Content
Improve On-Page
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Local SEO Coverage

Directory presence and NAP consistency

— /100
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