37 Gears

37 Gears is a website designer in Columbia, SC. The firm, which also goes by 37 Gears Web Engineering, builds custom digital tools for public-serving organizations, with a portfolio that spans health and human services, early childhood and education, government, economic and community development, the arts, and the legal sector. Since 2011, the team has helped clients plan, design, build, and launch websites and web-based tools that connect people with the information and services they need. Past work includes a software solution for North Carolina's early childhood system, a program finder for families in Hawaii, a member portal for physicians in SC, and a range of sites for state agencies, foundations, and community organizations across the Southeast.

The firm's process begins with discovery: interviews with client staff, an audit of existing website content, audience and competitor research, and the development of target audience personas and a creative brief. From there, the work moves through information architecture, page design, programming, robust testing, and launch, with site designs aligned to W3C Web Content Accessibility Guidelines and universal design principles. Services also include keyword research and SEO, domain transfer, secure hosting, hands-on content management training for client teams, and ongoing support and maintenance. The firm emphasizes future-proofing for easier support and functional expansion over time, and offers custom solutions that go beyond a standard website, including grant management, payment processing, and data capture tools.

The office sits on Park Street in downtown Columbia, just off Gervais Street. The historic Motor Supply Company building stands about a block away, and public artworks honoring agriculture and industry are within a short walk, as is the memorial marker at 1001 Gervais Street.

37 Gears takes on work for organizations doing important public-facing work, from state agencies and physician associations to early childhood initiatives and community foundations, and focuses on craftsmanship, accessibility, and long-term maintainability in every project it delivers.

Services:

• App Programming
• Web Engineering
• Website Design