62 / 100

BizScore

How we score
49
AI Visibility
—
AI Agent ReadinessNot audited yet
68
SEO Performance
94
Google Rating

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Location

About Marine Layer

Marine Layer is a clothing store in Charleston, SC, located at 292 King St. The shop carries men's and women's apparel built around soft, broken-in fabrics, with pieces such as the Patrick Overshirt, the Maggie Funnel Neck Sweater, the Stretch Selvage Long Sleeve Shirt, the Rowan Suede Jacket, the Broken Twill Field Pant in a straight fit, the Luxe Jersey Rugby Polo, and the Allison Track Pant. The Luxe Jersey collection is made from 100% organic cotton with a heavyweight, sueded feel, and the Stretch Selvage fabric pairs the look of a button-down with the relaxed feel of a tee. The Rowan Suede Jacket is made from goat suede, while the Broken Twill Field Pant uses a natural fiber twill with a broken weave and triple-stitched seams. The Maggie Funnel Neck Sweater is knit in a Milano stitch from a blend of cotton, wool, and nylon.

Marine Layer designs its own materials rather than only designing clothes, and has developed hundreds of fabrics over the years. The company is a Certified B Corp apparel company, and it looks for ways to do good from its materials through to its partners. Through its Re-Spun Take Back Bag program, it accepts mismatched socks, old race tees, outgrown kids' clothes, towels, and curtains, with up to three bags per order and six per calendar year, resetting each January.

The store sits on King Street in downtown Charleston, within the King Street Fashion District. Threshold Repertory Theatre and Sottile Theater are both about a tenth of a mile away, as are Gangi Courtyard, the Kahal Kadosh Beth Elohim memorial, and the St. Mary of the Annunciation Catholic Church and White House Architect James Hoban Marker.

Marine Layer brings its absurdly soft, responsibly made basics to King Street, where Charleston shoppers can find the same broken-in staples the brand has built its name on.

Services:

  • Cloud 9 Fleece
  • Re-Spun Program
  • Spring Outerwear
  • Stretch Selvage

AI engine reads

Read by AI engines 5 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

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AI Visibility Score

How visible is this business to AI-powered search engines

49 /100
AI Discovery
100/100
Structured Data
0/100
Content Readiness
87/100
AI Trust Signals
50/100

Ways to improve this score

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SEO Score

Technical SEO health and search engine optimization

73 /100
On-Page
72/100
Technical
97/100
Performance
64/100
Content
58/100

Ways to improve this score

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Local SEO Coverage

Directory presence and NAP consistency

— /100
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