Bort Insurance Services

Insurance Agent Erie, PA
57 / 100

BizScore

How we score
38
AI Visibility
—
AI Agent ReadinessNot audited yet
75
SEO Performance
96
Google Rating

Contact Information

Location

About Bort Insurance Services

Bort Insurance Services is an Insurance Agent in Erie, PA, located at 1460 W 38th St. It is a veteran-owned independent agency that has served individuals and businesses since 1975. The agency specializes in personal and business insurance solutions, including auto, home, life, and commercial coverage. It holds a rating of 4.80 based on 95 reviews.

The agency operates as a 45-year family-owned business with a mission to provide a concierge client experience. As an independent agency, it represents multiple reputable insurance companies, allowing access to a variety of coverage options and price points from top-rated national and regional carriers. This structure enables the team to shop for the right blend of price, coverage, and service for each unique client need. The experienced team members, including agents Dan Rupp, Joe, and Dennis, focus on educating clients and simplifying the insurance process. They evaluate specific risks for businesses and individuals, explaining policies in clear terms to ensure appropriate protection. The agency is a proud member of Insurance Agents & Brokers, a professional association that provides industry-leading development and advocacy for independent agents in Pennsylvania, Maryland, and Delaware. This membership supports the agency’s ability to offer expert advice and stay current with industry standards.

Bort Insurance Services holds a strong local reputation, reflected in consistently high customer ratings. Clients frequently cite the agency’s prompt, courteous, and knowledgeable service, with many noting long-term relationships spanning decades. The steady record of repeat and referred customers highlights the trust built through personalized attention and reliable support for claims and policy updates.

Bort Insurance Services combines decades of local experience with the flexibility of an independent agency to provide tailored protection for Erie residents and businesses.

Bort Insurance Services is situated on W 38th St in Erie, PA, just 0.1 miles from the Washington Center neighborhood and Grover Cleveland Elementary School.

BizScoreAI awarded the agency a Content Quality score of 100 out of 100, which ensures the website answers customer questions clearly so AI assistants can quote it directly. The agency also received a Technical score of 91 out of 100, confirming the site is secure and indexable for search engines without errors.

AI engine reads

Read by AI engines 4 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

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Contact Bort Insurance Services

AI Visibility Score

How visible is this business to AI-powered search engines

38 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
73/100
AI Trust Signals
75/100

Ways to improve this score

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SEO Score

Technical SEO health and search engine optimization

70 /100
On-Page
83/100
Technical
91/100
Performance
62/100
Content
45/100

Ways to improve this score

Improve Content
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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