58 / 100

BizScore

How we score
33
AI Visibility
—
AI Agent ReadinessNot audited yet
79
SEO Performance
86
Google Rating

Contact Information

  • Address
    Dunning Farms Shopping Center, 88-5 Dunning Rd, Middletown, NY 10940, Middletown, New York, 10940
  • Google Reviews
    4.3 out of 5 stars from 873 Google reviews

Location

About Michaels of Middletown

Michaels of Middletown is a craft store in Middletown, NY, located at 88-5 Dunning Rd in the Dunning Farms Shopping Center. The store offers a wide selection of arts and crafts supplies, including popular products for seasonal projects, décor, and home furnishings. Customers can access high-quality prints and solids cut to order in-store, as well as pre-inflated helium balloons. The business serves a broad range of creative needs, providing materials for sewing, quilting, and home upholstery projects with options for cotton, fleece, and seasonal prints. It also hosts a variety of educational and social events, including art classes, sewing classes, and cake decorating workshops for adults and children of all expertise levels. Michaels provides all necessary materials and tools for participants in these in-store classes and events.

The store facilitates birthday parties for children ages 4-12, offering a dedicated space, fun crafting projects, party supplies, pizza, and themed decorations. A dedicated Party Captain guides these events to ensure a stress-free experience. For older kids and adults, Michaels offers private events such as company outings or creative nights out, featuring hands-on crafting experiences like paint pouring or crochet. The store also provides a wide range of helium balloons and accessories for various celebrations, including weddings and baby showers, along with customization options using ribbons and weights. Seasonal offerings include spring floral wreaths, Cinco de Mayo banners and piñatas, and decorations for Mother’s Day, Father’s Day, and Pride events.

Michaels of Middletown has an established track record built on a large base of 873 customer reviews and maintains a 4.30 rating. This reputation reflects the service provided to the local community.

The store provides creative supplies and event hosting services for residents in Middletown, NY.

Michaels of Middletown holds a Schema and Structure score of 100 out of 100 from BizScoreAI, which ensures that AI assistants and search engines can clearly identify the business and its offerings. The store also achieves a Performance score of 82 out of 100, reflecting fast website loading speeds that help retain visitors and support search engine rankings.

Services:

  • Balloon Assortment
  • Custom Framing
  • Cut to Order Fabric
  • Online and In-Store Events
  • Party Hosting Services

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Michaels of Middletown

AI Visibility Score

How visible is this business to AI-powered search engines

33 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
57/100
AI Trust Signals
30/100

Ways to improve this score

llms.txt Missing
Structured Data
About/Team Page Missing
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SEO Score

Technical SEO health and search engine optimization

80 /100
On-Page
74/100
Technical
81/100
Performance
82/100
Content
81/100

Ways to improve this score

Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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