Counseling Center-Human Development

Mental Health Counselor Scotch Plains, NJ
46 / 100

BizScore

How we score
21
AI Visibility
—
AI Agent ReadinessNot audited yet
73
SEO Performance
100
Google Rating
—
Freshness
—
AI Ready

Contact Information

Location

About Counseling Center-Human Development

Counseling Center-Human Development is a Mental Health Counselor in Scotch Plains, NJ, located at 1961 Raritan Road. The non-profit organization provides confidential and compassionate counseling and psychotherapeutic services to individuals, couples, and families. Clients receive care from highly trained and licensed professionals who apply insights of psychiatry and psychology to help resolve crises, address long-standing issues, and improve lives. The center serves people regardless of age, race, sexual orientation, gender, ethnic background, or religious affiliation. Services include individual, marriage, family, and domestic abuse counseling, with Spanish-speaking therapists available. Fees are based on family income, and the center is in many insurance networks. The practice holds a 5.00 rating based on 2 reviews.

The Counseling Centers for Human Development began in 1974 as an outgrowth of the Institutes of Religion of Health/Blanton-Peale Graduate Institute in Manhattan, originally combining psychiatry and religion under the auspices of Dr. Smiley Blanton and Dr. Norman Vincent Peale. The organization operates as an association of non-profit, interfaith, and interdisciplinary counseling centers. Its home office is located at 1961 Raritan Road in Scotch Plains, situated within the Willow Grove Presbyterian Church. The center maintains a nonsectarian approach and operates two small satellite offices, including one at 211 Elton Adelphia Road in Freehold, NJ.

Staff members meet weekly with psychiatric consultants to review cases, discuss medication, and address quality assurance and community needs. The clinical team includes licensed clinicians such as Executive Director Linda Van Fossen, MA, LPC, and psychiatric consultant Charles Ciolino, M.D. The center is dedicated to providing services even when insurance benefits end, with each clinician seeing at least one client pro bono. Community outreach efforts include free seminars and workshops for churches and schools.

The organization is known for its positive rating from the customers who have reviewed it. It continues to provide accessible mental health care through a sliding scale fee structure and a commitment to serving the community with sensitivity and expertise.

Counseling Center-Human Development brings specialized mental health support to Scotch Plains, offering compassionate care rooted in decades of clinical experience and community service.

The Counseling Center-Human Development sits on Raritan Road in Scotch Plains, just about a quarter mile from Martine Avenue. It is located near Shackamaxon Country Club, roughly three tenths of a mile away, and close to Shackamaxon Lake, which is about four tenths of a mile distant.

BizScoreAI gives the business a Technical score of 92 out of 100, which means the website is secure and readable for search engines without errors. The Discoverability score is 75 out of 100, ensuring AI crawlers can find every page so the business can be recommended by AI assistants.

Score Summary

BizScoreAI scanned the website counselingchd.org on July 17, 2026. Counseling Center-Human Development has a BizScore of 46 out of 100.

  • AI Visibility21 out of 100
  • SEO73 out of 100
  • Google rating5.0 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 6 of 30 points, AI Trust Signals 10 of 20 points.

Website audit sub-scores (out of 100): On-Page 64, Technical 92, Performance 79, Content 44.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, About/Team Page, XML Sitemap.

Areas to improve: 13 checks. llms.txt (failed), FAQPage Schema (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Q&A Content (failed), Meta Description (failed), Organization Schema (warning), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), Weak Heading Structure (warning), Author Signals (warning).

AI engine reads

Read by AI engines 5 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Counseling Center-Human Development

AI Visibility Score

How visible is this business to AI-powered search engines

21 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
20/100
AI Trust Signals
50/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Google Business Profile Link
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SEO Score

Technical SEO health and search engine optimization

70 /100
On-Page
64/100
Technical
92/100
Performance
79/100
Content
44/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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