George Press Jewelers

George Press Jewelers is a jewelry store in Livingston, New Jersey. The showroom carries bridal collections, fine jewelry, timepieces, antique and estate jewelry, and custom designs, alongside jewelry repair, appraisals, and replacements handled by master craftsmen. The store serves Livingston and the surrounding areas.

George Press Jewelers has more than 45 years of experience in custom work, bridal jewelry, designer collections, and jewelry repair. Custom design is central to the business: engagement rings, wedding bands, earrings, and pendants are made to order, and the store produces hundreds of original pieces each year. Custom engagement rings and wedding bands are built around each client's own design, using fine materials and current techniques. For collectors, the store buys and sells antique, period, and estate jewelry, with a curated estate collection.

The business began with George Press, whose enthusiasm for diamonds shaped the store that carries his name. He, his wife Cheryl, their staff, and their daughter Jill have built a customer base that spans multiple generations, with clients who chose engagement rings decades ago now returning with their children and grandchildren. George came from a family of artists and photographers before becoming a master jeweler.

The store sits at 74 South Livingston Avenue, near the intersection with West Mount Pleasant Avenue, about two blocks from the United States Post Office and roughly a quarter mile from the fire headquarters. Central School is about a third of a mile away, and Littell People's Park is about six-tenths of a mile from the showroom.

George Press Jewelers holds a rating of 4.80 from the customers who have reviewed it, reflecting the reputation for honesty and integrity the store has built in buying and selling estate jewelry over 45 years. For Livingston and the towns around it, that combination of custom craftsmanship and a multi-generational clientele is what a local jeweler looks like at its best.