Auroraflow

Auroraflow is a Massage Therapist in Durham, NC, located at 607 William Vickers Ave. This LGBTQ-owned spa and wellness center provides inclusive care for every body, offering therapeutic massage, skincare, and gender-affirming services. The business holds a 5.00 rating based on over 400 five-star reviews.

Founded by Castle Frame and Lauren McCullough, Auroraflow was built on the belief that wellness is a human right and a response to an industry that has often made people feel they do not belong. The center offers a safe, welcoming space where clients do not have to explain their identity or apologize for their bodies. Services include therapeutic massage, sports massage, prenatal massage, couples massage, lymphatic drainage, craniosacral therapy, and Ashiatsu. The skincare menu features facials, eyebrow tinting, and waxing. Additional offerings include reflexology, energy healing, and community classes.

The team consists of skilled providers trained to offer affirming, judgment-free care. Massage therapists include Brandon Hu, Omer Unluata, Taylor Casella, Giules Colpo, Amanda Stehle, Cleo Hyzy, Brandy Robertson, Jessmary Ramos, Patience O’Neill, and Izzy Weiser. Estheticians Carissa Bovee, Nikkia Beech-Moore, and Christine Link provide facial and waxing services. Hayley Yokoyama serves as Director of Education. Support staff includes CEO Castle Frame, Director Lydia Atkins, and Front Desk Manager Sascha De la Sabia. Providers stay current with advanced techniques and continuing education.

Customers highlight the transformative quality of the massages and the warm, artsy environment featuring murals by local artists. Reviewers frequently praise specific providers like Brandy Robertson, Hayley Yokoyama, Patience O’Neill, and Carissa Bovee for their skill, responsiveness, and ability to create a relaxing atmosphere. The business is recognized for its inclusive design and commitment to accessible wellness.

Auroraflow combines skilled hands with a deeply inclusive mission, making it a distinctive wellness destination in Durham.

Auroraflow sits on William Vickers Avenue, just steps from West Chapel Hill Street and less than a tenth of a mile from South Gregson Street. The location is also near Immaculata Catholic School and the 11-foot-8 Bridge.

BizScoreAI gives Auroraflow a Performance score of 96 out of 100, which reflects fast website loading that keeps visitors on the page and aids search engine ranking. The business also earns a Discoverability score of 75 out of 100, ensuring AI crawlers can find every page so the business can be recommended by AI assistants.