59 / 100

BizScore

How we score
37
AI Visibility
—
AI Agent ReadinessNot audited yet
88
SEO Performance
98
Google Rating

Contact Information

Location

About State of Fitness

State of Fitness is a Gym in Lansing, MI, located at 154 S Larch St. The facility provides results-based personal training programs, sports performance coaching, and healthy lifestyle guidance to residents of Lansing, Okemos, DeWitt, and Waverly. The business holds a 4.90 rating based on 159 reviews.

Owner Justin Grinnell, who holds a BS in Kinesiology & Exercise Science and has over 20 years of experience, founded the gym to create a supportive environment for those seeking a healthier lifestyle. The training philosophy treats every client equally and trains them like an athlete, regardless of age or fitness level. The approach prioritizes strength-based training as the foundation for success, focusing on upright, holistic, full-body movements. Sessions emphasize foundational strength movements including squat, hinge, push, pull, and carry.

The facility offers Semi-Private Personal Training sessions that are 55 minutes long, as well as Hybrid Performance Training sessions lasting 45-55 minutes. These sessions are built around seven movement pillars: push, pull, hinge, squat, groundwork, carry, and core. Each workout follows a progressive structure designed to improve performance without excessive fatigue. Memberships include full gym access, a digital key for entry between 4:00 AM and 12:00 AM, and one InBody scan per month for detailed body composition analysis. Nutrition coaching focuses on the art of reduction and developing sustainable habits rather than restrictive diets.

State of Fitness is known for its strong local reputation, reflected in consistently high customer ratings. The gym has an established track record built on a large base of customer reviews. Clients appreciate the knowledgeable trainers who care about making a difference in their lives and the community atmosphere that feels like family. The staff pushes members to be their strongest version of themselves regardless of their current conditioning.

State of Fitness brings a dedicated, athlete-focused training philosophy to Lansing, MI, helping members achieve lasting results through personalized strength and performance programs.

The business is situated on S Larch St, just 18 metres from South Larch Street and about 0.1 miles from South Cedar Street. It is also located approximately 0.1 miles from the Stadium District neighborhood.

BizScoreAI awarded an Authority score of 100 out of 100, which measures whether the website shows who is behind the business as a trust signal for AI assistants and search engines. The Technical score is 96 out of 100.

AI engine reads

Read by AI engines 4 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact State of Fitness

AI Visibility Score

How visible is this business to AI-powered search engines

37 /100
AI Discovery
0/100
Structured Data
32/100
Content Readiness
40/100
AI Trust Signals
85/100

Ways to improve this score

llms.txt Missing
AI Crawler Access
FAQPage Schema Missing
Powered by BizScoreAI

SEO Score

Technical SEO health and search engine optimization

79 /100
On-Page
87/100
Technical
96/100
Performance
76/100
Content
55/100

Ways to improve this score

Improve Content
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
Improve my scores

We improve your AI Visibility, SEO, and Local SEO scores as far as your current website allows.

Improve my scores

Boost This Listing

Get priority placement, a gold badge, photo gallery, and more.

$199/yr
Featured
$499/yr
Featured Pro

Need Help?

Questions about this listing or your score?

Get Support

Claim This Business

Claim this listing to get your free AI SEO Score and start improving your visibility to AI search engines.

Already have an account? Sign in

How claiming works
  1. Create your free account above.
  2. Confirm your email. We send a 6-digit code to an address at your business website's domain, for example [email protected].
  3. Enter the code. The listing is yours. No business email? Add a DNS record instead, or we review the claim by hand.

Only someone who controls the business's email or domain can claim it, which keeps your listing secure.

Step-by-step guide to claiming your listing

Contact

Send a message to this business