46 / 100

BizScore

How we score
27
AI Visibility
—
AI Agent ReadinessNot audited yet
63
SEO Performance
100
Google Rating

Contact Information

Location

About Living Swell

Living Swell is a furniture store and design studio in Marblehead, MA, founded and led by principal designer Diana James. The studio and boutique combine retail with full-service interior design, offering curated artisan-made lighting, wall decor, furniture, tabletop pieces, clothing, and accessories alongside design solutions for cabinetry, custom furnishings, and window treatments. Projects span residential homes, commercial spaces, multi-unit developments, and yacht interiors, serving a clientele that values a playful yet sophisticated aesthetic shaped by coastal and country influences. The business holds a rating of 5.00 based on five customer reviews.

Diana James is an established interior designer based in Marblehead, Massachusetts, with a career spanning over two decades. She founded Living Swell as a design studio and boutique on Washington Street in historic Old Town, building a lifestyle brand around her original point of view and a commitment to supporting local artisans. Her philosophy centers on designing with intent, trusting her instincts, and owning her style, translating that approach into interiors that bring together elegance and coastal charm. The studio also collaborates with builders, architects, and trade professionals to carry projects from conception through implementation, developing detailed renderings and elevations to bring each client's vision to life. The team includes Diana James as Principal and Founder, Cheryl Laundry in Design Operations, and Donna King as Retail Manager. The Marblehead location operates Tuesday through Saturday from 10 AM to 5 PM and Sunday from 11 AM to 4 PM, and the studio maintains an additional design and gallery presence at 57 Park Street in Lee, MA.

The Marblehead boutique sits on Washington Street in the heart of Old Town, roughly a tenth of a mile from Crocker Park, the Marblehead Police Museum, and the Museum of the Grand Army of the Republic, with Market Square just steps away.

AI engine reads

Read by AI engines 5 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

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AI Visibility Score

How visible is this business to AI-powered search engines

27 /100
AI Discovery
40/100
Structured Data
32/100
Content Readiness
7/100
AI Trust Signals
55/100

Ways to improve this score

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SEO Score

Technical SEO health and search engine optimization

59 /100
On-Page
45/100
Technical
86/100
Performance
75/100
Content
28/100

Ways to improve this score

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Local SEO Coverage

Directory presence and NAP consistency

— /100
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