63 / 100

BizScore

How we score
48
AI Visibility
—
AI Agent ReadinessNot audited yet
81
SEO Performance
96
Google Rating

Contact Information

Location

About Gould Insurance

Gould Insurance is an Insurance Agent in Amesbury, MA, located at 41 Sparhawk St. The agency provides insurance options from leading Massachusetts insurance companies for individuals, families, and businesses. Their independent agents offer coverage for event insurance, builders risk insurance, directors and officers insurance, EPLI insurance, fleet insurance, errors and omissions insurance, rental property insurance, high value home insurance, vacation home insurance, and land insurance. The business holds a rating of 4.80 based on customer reviews.

The agency has a history dating back to the 1930s and operates under the leadership of Matt Sherrill, CIC, who was hired in 1995 and serves as the owner. Sherrill takes pride in building a business rooted in trust, relationships, and community. The team includes Lynne Brillard, CIC, the commercial lines manager who was hired in 1983 and is the longest-tenured member of the staff. Brillard provides a steady, knowledgeable presence for clients. The agency describes itself as community-driven and customer focused, aiming to be the first and last stop for insurance solutions in the region.

Gould Insurance is known for its positive customer rating and its long-standing presence in the Amesbury and New England area. The agency has served families for three generations. The team emphasizes answering questions and helping with insurance problems, big or small.

Gould Insurance combines decades of local history with professional expertise to serve the insurance needs of Amesbury and the surrounding New England area.

Gould Insurance is located on Sparhawk Street, near the confluence with Moody's Run and the intersection with Sparhawk Street. The agency is situated about a quarter mile from Sumner Goldsmith Park, Pattens Pond Area, and Town Park Pond.

BizScoreAI gives Gould Insurance a Content Quality score of 100 out of 100, meaning the website answers customer questions clearly so AI assistants can quote it directly. The business earns a Performance score of 100 out of 100.

AI engine reads

Read by AI engines 4 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Gould Insurance

AI Visibility Score

How visible is this business to AI-powered search engines

48 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
73/100
AI Trust Signals
80/100

Ways to improve this score

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SEO Score

Technical SEO health and search engine optimization

81 /100
On-Page
75/100
Technical
93/100
Performance
100/100
Content
55/100

Ways to improve this score

Improve Content
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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