48 / 100

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How we score
50
AI Visibility
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43
SEO Performance
98
Google Rating

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Location

About Schierer & Ritchie, LLC

Schierer & Ritchie, LLC is a law firm in Peoria, Illinois, representing individuals and families across Central Illinois in personal injury and criminal defense matters. The firm is led by two partners, Charles Schierer and Tiffany Ritchie, who bring more than 25 years of combined trial experience to their work. They serve clients throughout the Greater Peoria Area, handling car, truck, motorcycle, pedestrian, bicycle, bus, and rideshare accidents, as well as catastrophic injury and wrongful death claims. On the criminal side, their practice covers everything from DUIs and misdemeanors to federal felony charges. The firm holds a rating of 4.90 based on 134 reviews, and consultations are offered free of charge with 24/7 availability.

The firm has been based in Central Illinois since 2012 and focuses on courtroom-ready representation. Charles Schierer began his career at a large corporate defense firm in St. Louis after earning his law degree from Washington University, and he brings that insider perspective to cases on behalf of injured individuals. Tiffany Ritchie earned her Juris Doctor summa cum laude from Southern Illinois University School of Law on a full scholarship after completing her Bachelor of Science in Biology at the University of Illinois at Urbana-Champaign. She is licensed to practice in Illinois, Missouri, and California. Their team has handled thousands of cases in the Peoria County system and draws on experience gained from both prosecution and defense work.

The office sits on Illini Drive. The firm is known locally for a steady track record and a large base of client reviews that reflects the trust of those it has represented.

AI engine reads

Read by AI engines 3 times in the last 30 days.

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AI Visibility Score

How visible is this business to AI-powered search engines

50 /100

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SEO Score

Technical SEO health and search engine optimization

43 /100
On-Page
24/100
Technical
85/100
Performance
0/100
Content
20/100

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Local SEO Coverage

Directory presence and NAP consistency

— /100
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