McDaniels Marketing

McDaniels Marketing is a business consultant and marketing firm in Pekin, Illinois, serving clients in agriculture, healthcare, tourism, financial services, B2B, and nonprofits. The firm plans, creates, and executes digital and traditional marketing, including brand development, website development, SEO, content marketing, and campaign work. Its agriculture practice covers seed, biostimulants, fertilizer, and planting, tilling, spraying, and harvesting equipment, along with instrumentation, sensing, and steering systems. McDaniels Marketing traces its history to 1966, when Eugene W. McDaniels, a carpenter's son and WWII naval veteran, opened the business. The firm describes its team as close-knit, strategically smart, and highly creative, and it assigns each client a direct line to an account manager. Recent work includes a rebrand for Sparta Community Hospital, a grower sellback campaign for the Ohio Soybean Council, and creative campaigns for Paducah, Kentucky. Its staff take part in industry organizations including the National Agri-Marketing Association, the Society for Healthcare Strategy and Market Development, Destinations International, and the Pekin, Peoria Area, and Greater Springfield chambers of commerce. The office sits on Olt Ave, about 0.1 miles from the University of Illinois Extension Office and the Tazewell County Farm Bureau, and roughly the same distance from Court Street. Good Shepherd Lutheran School and Scott Altman Elementary School are within about 0.2 to 0.3 miles, and the Rehabilitation Department is about 0.2 miles away. McDaniels Marketing has served clients across rural and urban markets for more than five decades, with agriculture work forming part of a 57-year history.