40 / 100

BizScore

How we score
10
AI Visibility
—
AI Agent ReadinessNot audited yet
61
SEO Performance
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Google Rating

Contact Information

Location

About Next Gen Financial Planning

Next Gen Financial Planning is a financial planner in San Diego, CA, located at 1455 Frazee Rd Suite 543. The firm provides fee-only financial planning and investing services for individuals and businesses, with a specific focus on helping high-earning professionals in their 20s through 40s make better financial decisions. As fiduciaries, the team is paid directly by clients and receives no commissions, kickbacks, or referral fees. Every financial planner on the team is a CFP® professional or actively working towards fulfilling the requirements to become one. The firm serves clients nationwide through virtual meetings, though its local office is in San Diego.

The practice is led by Founder Steven Fox, CFP®, EA, Managing Partners Rafael Melendez, CFP®, CSLP, and Josue Luque, CFP®, alongside Tax Manager Ray Pryor, EA. The team specializes in guiding clients through complex life stages, including student loan management with programs like SAVE, PSLF, PAYE, and ICR, equity compensation strategies involving incentive stock options, ESPP shares, and RSUs, and navigating major life changes such as marriage or starting a business. Their approach is broadly diversified, low-cost, tax-smart, and research-backed, with no account minimums or hidden costs. They utilize a shared client portal and an annual service calendar to ensure all aspects of a financial plan, from cash flow to estate planning, are reviewed and aligned with the client’s values.

Services include comprehensive tax planning, such as IRA conversions and strategic deduction management, as well as insurance review for life, disability, health, long-term care, homeowners, and auto policies. The firm does not sell insurance directly, ensuring objective recommendations. They also provide estate planning guidance, including wills, trusts, powers of attorney, and asset titling, as well as investment management covering bonds, ETFs, mutual funds, and direct indexing. The firm emphasizes behavioral finance, helping clients overcome emotional decision-making to build confidence in their financial future.

Next Gen Financial Planning brings a modern, transparent, and fee-only fiduciary approach to financial planning in San Diego, offering personalized guidance that aligns financial decisions with the real-life goals of working professionals across the country.

The firm is situated on Frazee Road, just a short distance from the Cabrillo Freeway and Hazard Center.

BizScoreAI gives Next Gen Financial Planning a performance score of 92 out of 100. This high rating reflects the website's fast loading speed, which keeps visitors engaged on the page. This speed is also a key factor that search engines use when determining rankings.

Services:

  • Estate Planning
  • Financial Planning
  • Insurance
  • Investing
  • Tax Planning

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

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AI Visibility Score

How visible is this business to AI-powered search engines

10 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
0/100
AI Trust Signals
0/100

Ways to improve this score

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SEO Score

Technical SEO health and search engine optimization

59 /100
On-Page
23/100
Technical
64/100
Performance
92/100
Content
55/100

Ways to improve this score

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Local SEO Coverage

Directory presence and NAP consistency

— /100
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