59 / 100

BizScore

How we score
39
AI Visibility
—
AI Agent ReadinessNot audited yet
80
SEO Performance
86
Google Rating

Contact Information

Location

About Black Belt Outdoor

Black Belt Outdoor is a Web Designer in Selma, AL, located at 310 Broad St. The company specializes in billboard advertising across the state of Alabama, serving local, regional, and national advertisers with both static and digital outdoor advertising solutions. Founded in 2014 by Dunkin and Martha Allred, the business has expanded its coverage area into over 10 counties in central Alabama. It provides static billboards, digital billboards with dynamic content capabilities, and trailer billboards for targeted campaigns. The firm works with diverse clients such as the City of Chelsea, Marion Bank and Trust Company, and various local businesses and churches. Black Belt Outdoor holds a rating of 4.30 based on customer reviews.

The company offers static billboards that provide 24/7 exposure and digital billboards that allow for frequent updates, multiple messages, and real-time content such as weather or news headlines. Trailer billboards offer mobile exposure for grand openings, sales, and political campaigns. The leadership team includes President Dunkin Allred, who handles sales and installations, and Accounting Manager Martha Allred, who manages scheduling and billing. General Manager Bradley Price brings experience from Cox Media Group and Townsquare Media, while office manager Kerri Chappelle and account executive Christy Harris support client relations and operations. The business emphasizes attention to detail and 24/7 accessibility via phone or email.

Black Belt Outdoor stands among the strongest web designers in its category locally, reflecting a positive rating from the customers who have reviewed it. Clients appreciate the flexibility to change ads via phone calls, the strategic placement of digital billboards at busy intersections, and the professional, accommodating service provided by the team. The company’s mission is to offer effective, affordable advertising solutions tailored to specific customer needs, helping businesses grow through smart, effective advertising strategies.

The business is located on Broad St in Selma, AL, about a quarter mile from Baker School and Eastside-Pickard Auditorium.

BizScoreAI gives Black Belt Outdoor a Performance score of 97 out of 100, which measures how quickly the website loads to keep visitors on the page. The company also receives a Content Quality score of 75 out of 100, reflecting clear descriptions that AI assistants can quote directly.

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AI Visibility Score

How visible is this business to AI-powered search engines

39 /100
AI Discovery
40/100
Structured Data
32/100
Content Readiness
53/100
AI Trust Signals
75/100

Ways to improve this score

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SEO Score

Technical SEO health and search engine optimization

80 /100
On-Page
82/100
Technical
91/100
Performance
97/100
Content
51/100

Ways to improve this score

Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
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